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Category

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Manufacturing

Description

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Description We have an immediate opening for a Director to join our growing New York, NY office's Health Care team. Named the 2017 PR Agency of the year by the New York Observer, we are open, collaborative, diverse and curious. Clients come to us to help solve tricky problems, create new ideas and campaigns, and connect with others. We believe in the power of communication to affect change and we are excited by purposeful work. APCO’s Healthcare team includes experienced health care experts with diverse backgrounds who, collectively, give the firm a comprehensive understanding of the industry. APCO and its professionals have played leading roles in virtually every major health care issue considered over the past few decades and our clients have included leading pharmaceutical manufacturers, provider societies, trade associations, health insurers, pharmacy benefit managers and medical device makers. Responsibilities

• Manage a portfolio of client projects
• Serve as day-to-day client contact
• Manage staff assigned to the projects
• Provide strategic counsel to clients and project teams on complex issues
• Manages client expectations, earning their respect, trust and confidence through proactive account management to successfully maintain and grow client relationships
• Develops and manages project programming, including implementation plans, staffing plans, budgets, timelines and measurement/evaluation
• Produces high-quality, client-ready written deliverables, such as press materials, messaging toolkits, social media strategies, and advocacy communications, often under tight deadlines
• Leads media relations efforts, including cultivating relationships with media, drafting strategies, organizing press conferences, and more
• Integrates digital and social media tactics with overall communications strategy and construct traditional and digital measurement deliverables upon request
• Familiarity with a variety of social media tools and the metrics that drive success within those tools
• Drives and supports business development activities, including drafting of written proposals, developing new business presentations and participating in pitch presentations

Qualifications

• At least 10 years of experience in health care communication, health policy or advocacy work – agency experience is a plus
• Bachelor’s degree from an accredited college or university in a related field
• Keen understanding of complex health care industry and issues
• Broad range of experience communicating around health care generally, the health insurance market, and medical technology industries, and demonstrate a clear passion for health care issues and the health care industry
• Exceptional presentation, writing and analytical skills, and the ability to write both strategically and creatively under tight deadlines
• Solid project management experience
• Well-versed in current events and headline news at local, national, and international levels
• Familiarity with Microsoft Word, Excel, PowerPoint, media databases and social media networks

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