Category

Description

Key Responsibilities Includes

• Collecting business data and market information and insights in order to provide in-depth market trends, industry developments and competitors' analysis and positioning for the development of effective action plans.
• Cooperate with the Clinical Department of Clinical Research and Clinical Research, by providing the clinical team with the required information (ie investigators profile) in order to contribute to Sanofi 'corporate strategy.
• Management of all the life-cycle of assigned product (s) by developing marketing plans within the Sanofi commercial strategy framework and customer plans for related audience, following company ethics, in order to support the effective execution of company's business objectives and commercial strategy.
• Developing and monitoring the implementation of the plan and the budget and the performance of the product (s), ensuring that the marketing and implementation of the code of ethics, policies, procedures and guidelines, so as to recommend or take corrective actions, if needed, minimize any potential risk and meet budget objectives.
• Work with the Medical Heads and Leads and Communicates and Collaborates with the Advertising Agency for the Development and Roll-Out, of Effective Advertising / Campaigns, and Cooperation with Sales and Promotional Programs (ie professional meetings, events, seminars, commercials, e-solutions, respective training sessions, etc.) in order to enhance the value of the market.
• Establish and maintain fruitful relationships with Key Opinion Leaders and Professionals in order to promote brand awareness and company value, and in the long run supports long-term growth for assigned products.
• Ensure compliance with the code of ethics, company procedures and guidelines in order to minimize any potential risk and maintain and enhance company image and reputation.
• Promote Sanofi Greece HSE policy and compliance with SOPs in order to minimize any potential risk and ensure safe working for all employees and third parties.

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